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OUR STORY
Behind every cup lies the story of those who nurture the land. In the lush fields of Africa, farmers rise before dawn, there hand tender but strong, selecting only the ripest cherries. Each bean is cared for as if it were a treasure, sundried and hand-processed with patience that honours generations of tradition. At Daily Grind Trading, we bridge origin with opportunity.
Standing as a modern chapter in this timeless story, our company was founded to connect the Middle East with the world’s most exceptional green coffees — beginning with East Africa’s treasures.
East Africa’s soils, altitude, and heritage give rise to both distinguished arabicas and bold robustas, coffees that rival the world’s finest while offering a rare advantage: exquisite quality at accessible value. With close geographic proximity, East African coffee arrives fresher, faster, and at a price that empowers roasters of every scale.
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Our Values
- Authenticity: We honour the origins of every product and the people behind them.
- Transparency: We trade with honesty, clarity, and full traceability.
- Excellence: We uphold uncompromising quality in product and service.
- Flexibility: We adapt to the needs of our partners, big or small.
- Vision: We grow with purpose, building a future beyond coffee.
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Our Mission
Our mission is to bring the world closer to exceptional coffee by curating it directly at origin. Guided by authenticity, transparency, and flexibility, we provide access to East Africa’s finest coffees crafted with elegance, integrity, and traceability.